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Let us evaluate your brand's current reach, identify ways to improve your brand on the Internet and seemlessly coordinate your online efforts with your offline marketing strategy.

Email Marketing

Shelly Webber Consulting offers a variety of Email Marketing services, including the creation of a custom branded mailer template, customer database management, training on the use of 3rd party mailing solutions like Constant Contact or VerticalResponse , and the collection of website visitor data so that your company can turn website visitors into customers.

What is Email Marketing?

Email marketing a simple, affordable and customizable manner of marketing your products or services to your clients. Email marketing may go by many names, like Newsletters, Email Marketing, Email Blasts or Email Campaigns. Regardless of the name, the fundamental principles are the same:

  1. Collection of your customer’s/potential customer’s information (name, email address, etc.) online and offline
  2. Preparation of your customer/potential customer database
  3. Sending a customized email to your customers
  4. Assessing the effectiveness of the email marketing campaign.

The Benefit of Email Marketing

Email marketing has many benefits over traditional print marketing materials. In addition to being much more affordable than creating and sending printed brochures or newsletters, distributing your marketing message via email allows you to track the distribution, answering the most important question in any marketing campaign: “Did people see and respond to my campaign?”

Benefits/Uses of Email Marketing

  • Send custom offers to your clients based on their vertical
  • A good way to add content to your website on a regular basis, giving search engines and visitors an incentive to return to your website
  • An opportunity let your customers know more about your business or to call focus to a particular product or service
  • Tracking-Reporting on how many people received your email blast, how many people acted upon your offer.

Shelly Webber Consulting Email Marketing Services

Shelly Webber Consulting can shepherd your Email campaign from concept to delivery to reporting. Please contact us at 901.722.5938 for more information on any or all of the services below:

  • Set up and integrate opt-in sign-up form for your website.
  • Manage your customer database, consolidate customer data from multiple sources, remove duplicate entries or invalid email addresses.
  • Create a custom email template so that your message is sharp, branded and professional in appearance.
  • Train your staff on using templates offered by 3rd parties, reporting features within 3rd party mailers, effective strategy and timing for email marketing-allowing your staff to manage your campaign
  • Create and Manage your account at a 3rd party mailing service
  • Create effective, professional copy to sell your product and get the response you intended
  • Reporting, summary of the effectiveness of your email campaign or several campaigns over time

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Client Quote/Testimonial

Executive Financial Services, Inc.

This is the latest in a series of projects you have done for me. Your work quality, pricing and responsiveness are consistently superior. That's why I will continue to refer you to my clients and friends.


Kelly Finnell, President
Executive Financial Services, Inc.
www.execfin.com

Precision Specialties, LLC

Our website was a sales brochure on the internet buried in the Google search results, not getting the hits we desired with a bounce rate less than 2 seconds until Shelly Webber Consulting transformed it into a lead generating sales and marketing tool.

The investment with Shelly Webber Consulting is cost effective and better yet the results can be monitored unlike other expenses with traditional print advertising. Shelly Weber Consulting is easy to work with and responsive. They earned my trust and business!


Roger Szafranski
Precision Specialties, LLC
www.precspec.com

Continental Utility Solutions, Inc.

The SWC team takes the complexity out of website management. SWC continually manages and improves my website and provides me detailed reporting of their performance.


Michael F Guerriero, CEO
Continental Utility Solutions, Inc.
www.cusi.com

Hawaii Live Music

I asked a new client yesterday how they found us. He said, "Oh, on the web. The other sites in your industry looked cheap, but yours didn't, it was very professional." And we got the gig, from NuSkin Korea, a very good client.



Rick Broadwell
Hawaii Live Music
www.HawaiiLiveMusic.com

 


Wright Investment Properties

I found Shelly Webber Consulting to take a very consultive approach to designing our website. The staff really listened to what our project objectives were before offering their suggestions. It made us feel like they were an extension of our sales


Tracy Uphold, Region Director of Sales
Wright Investment Properties
www.wrightinvestments.com